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Social Media Advertising Tag

80% of users use Instagram to help decide when purchasing products | DMX Marketing Experts

80% of users use Instagram to help decide when purchasing products

Social media has become the go-to location for many people to not only learn about new products and services, but to ultimately decide on purchasing too. 81% of users on Instagram research products and services there, with 80% using Instagram to decide whether or...

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To get the best results with social commerce, you need to create shoppable content | DMX Marketing Experts

To get the best results with social commerce, you need to create shoppable content

Shoppable content is any post, video, image or ad that a consumer can click on so they can make a purchase. This allows people to do an entire transaction on a social media platform without ever having to leave. With younger generations looking more...

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What is Social Commerce? Here is an easy breakdown and why you should use it | DMX Marketing Experts

What is Social Commerce? Here is an easy breakdown and why you should use it

Social Commerce is purchasing any form of product or service on a social media platform, such as Instagram, Facebook or Twitter. If you go and buy candles entirely from a store within Facebook for example, that's Social Commerce. It can take a variety of...

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Ecommerce around the world expected to grow by over $10 trillion | DMX Marketing Experts

Ecommerce around the world expected to grow by over $10 trillion

Ecommerce has seen massive growth around the world in the last 2 years and new forecasts have predicted that in the next 4 years it will grow by US$10.87 trillion. The report, conducted by Report Linker, has forecast that from 2021 through to 2025...

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The big difference between Instagram Reels and Stories | DMX Marketing Experts

The big difference between Instagram Reels and Stories

Instagram Reels has a major difference with Stories, which is namely the exposure you can get. With Stories, you are limited to your content being shown to those already in your network. Different case with Reels however. Through the Explore feed and hashtags, Reels...

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