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Tablet advertising drops dramatically as strategies shift amid falling sales

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Tablet advertising drops dramatically as strategies shift amid falling sales

 

  • Advertising on tablet devices has dropped, going from a 5% growth in the 3rd quarter last year to a 22% decrease at the start of 2020
  • The statistics, collected by Tinuti advertisers, show that the decrease has only escalated since March of this year, going down to a 45% decrease in the 2nd and 3rd quarters of this year
  • According to data from Statista, this matches up to a fall in shipment rates. In 2019 the shipment rate of tablets went to the lowest it has been since 2012

Source : https://searchengineland.com/2020-google-paid-search-trends-that-have-nothing-to-do-with-the-pandemic-339705

 

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