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Social Media Marketing

Email marketing stands as the most popular digital marketing strategy for small businesses

Email marketing, closely followed by social media marketing, stand as the two main strategies to communicate with audiences and promote business, at 71.9% and 71.7% respectively. The statistics, from AWeber's 2021 Digital Marketing Report, shows that for small businesses email marketing still remains the...

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Facebook moves to expand ecommerce features as shopping on social media sites increases

Facebook has added to its ecommerce features for Canadian users, as several social media sites have moved to expand their online shopping options The 'Shop' option will now be highlighted on menu bar and on the mobile app, with new options for product searches...

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