Unlocking Instagram's Secret Weapon

Unlocking Instagram’s Secret Weapon: How to Get More Followers with Stories

In the vast digital landscape, mastering the art of Instagram Stories can elevate your marketing strategy to unprecedented heights. The article, “Instagram Stories: Creation to Conversion for Marketers” by Social Media Examiner explores the untapped potential of Instagram Stories for marketers, from creation to conversion. In this blog, we’ll uncover the persuasive reasons why Instagram…

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For connecting through short-form content, YouTube Shorts may be worth considering

As TikTok and Instagram Reels see considerable success, getting into short-form content is a great idea, if you have not done so already. YouTube Shorts is another major contender for short, ‘snackable’ content and well worth considering. Whilst Tik Tok saw a staggering growth in its user base in the last 2 years, Shorts has…

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Short-form video is the place to organically promote your new products | DMX Marketing Experts

Short-form video is the place to organically promote your new products

Tik Tok, YouTube Shorts and Instagram Reels present the perfect opportunity to not only engage directly with your audience, but as a space to organically promote new products. Short-form video content lasts between 15 seconds to 1 minute (depending on the platform) and is a great way to showcase new products or services, building interest…

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When it comes to marketing with Instagram Stories, don't forget link stickers | DMX Marketing Experts

When it comes to marketing with Instagram Stories, don’t forget link stickers

Instagram Stories is a fantastic way for you to drive sales from your social media presence. From new product releases to exclusive discounts and sales for your audience, Stories allows you to put it right in front of your audience, quite literally at the top of their screen. What is important to remember is to…

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When it comes to building your Instagram audience, pay attention to the analytics | DMX Marketing Experts

When it comes to building your Instagram audience, pay attention to the analytics

Even if they do not say it out loud, the actions and behaviour of your audience tells you a lot about the content they want to see. With insights from your social media analytics, you can see the forms of content they are most likely to interact with. Knowing what your audience is looking for…

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