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80% of consumers say brand familiarity makes them more likely to spend via social commerce | DMX Marketing Experts

80% of consumers say brand familiarity makes them more likely to spend via social commerce

A recent survey by Sprout Social has found that social media users are more likely to purchase items through social commerce if they hold knowledge of that brand. 80% of answers indicated they were more likely to do so of they had familiarity with...

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Strong customer service is what consumers look for most in brands on social media | DMX Marketing Experts

Strong customer service is what consumers look for most in brands on social media

Whilst viral content is often heralded, for your brand prescence on social media, you want to aim instead for providing your audience with strong customer service, transparency and engagement. Data from the Sprout Social Index shows that whilst marketers put memorable content as one...

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Remember it's not just about what you post, but also how often | DMX Marketing Experts

Remember it’s not just about what you post, but also how often

Making sure to get the most out of your social media is important, and a key part of this is knowing how often you should post each week on social media, or how much each day. The number ultimately depends on the social media...

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